Our Journey

The journey of Nature Care Fertilizers began with the personal transformation of its founder, Mr. Jayant Barve. A physicist by education, Jayantji began his career as a researcher in physical chemistry and later served as a lecturer in a reputed college in Pune. However, when called back to his hometown, he ventured into the manufacturing of Para Nitro Aniline (PNA). Unfortunately, abrupt changes in import policies led to the shutdown of the unit.

Undeterred, Jayantji transitioned into consultancy and marketing of chemicals, pesticides, and fertilizers. This brought him into close contact with farmers and agricultural practices. At his lab, he would analyze soil and crop samples and recommend chemical treatments for various plant diseases.

One incident proved to be a turning point. A vineyard farmer approached him for a chemical pesticide to ward off crows just a week before grape harvesting. Realizing the health hazards of chemical residues on consumable produce, Jayantji experienced a moment of deep reflection. He became acutely aware of the environmental and health risks of chemical farming—contaminated soil, polluted air and water, and long-term damage to ecosystems.

This realization sparked a shift in purpose. Jayantji chose to embrace organic farming—a path that respects nature, protects consumers, and restores soil health.

Starting with his own land in Vita, he spent over two decades exploring and adopting biodynamic farming, homa farming, vermiculture, and other organic techniques. He carefully avoided monocropping, practiced intercropping, and focused on building long-term soil fertility. The results were impressive: higher yields, improved crop quality, and lower input costs.

One of his proudest innovations was the “Green Harvest” Organic Fertilizer. Unlike typical composted fertilizers, it contains raw, nutrient-rich materials such as oil cakes, silicon, ashes, rock phosphate, turmeric husk, and tobacco husk. These decompose directly in the soil near plant roots, releasing nutrients in a controlled, natural manner. The results have been so promising that many farmers have completely replaced chemical fertilizers with this organic alternative.

This innovation, combined with Jayantji’s deep commitment to sustainability, led to the founding of Nature Care Fertilizers (NCF)—a company rooted in science, nature, and the future of farming.